[WTS] Seiko Brightz SGDM001 “BEMAC / Whirlpool” variant. Never Sold; Only Gifted to Employees at BEMAC in Japan.
[WTS] Seiko Brightz SGDM001 “BEMAC / Whirlpool” variant. Never Sold; Only Gifted to Employees at BEMAC in Japan.
**Model:** Seiko Brightz SDGM001 “Grand Cocktail” (BEMAC Edition) **Year:** 2015 **Video:** [Click here to see the watch in action.](https://www.instagram.com/p/C9MzE2bIfyD/) **I did a full write up**: [Click here to read it](https://provenancewatches.substack.com/p/looking-to-larp-as-an-executive-at) ***- Rarity.*** Strictly speaking, this isn’t a watch Seiko has ever sold. It was commissioned by BEMAC, a Japanese electronics company, to celebrate their 70th anniversary in 2016. During the celebrations, BEMAC gifted these watches to select senior employees as a token of appreciation for their hard work. Only 3 of these have sold in Japan in the last 5 years, so calling this a hard-to-find watch would be an understatement. ***- Design.*** The case back is inscribed with: “Uzushio Electric Co. Ltd. 70th. Anniversary July 2016.” Originally known as Uzushio, they began casually using the name BEMAC during their overseas expansion in the early 2000s, finding “Uzushio” too challenging for non-Japanese speakers (oo-zoo-she-oh). They officially changed their company name to BEMAC in 2018. “Uzushio” means Whirlpool in Japanese, which clearly inspired the "electric whirlpool" dial (Seiko’s words not mine!). ***- Origin.*** The watch case and hands are based on the SDGM001 “Grand Cocktail”; a 2016 JDM release. I don’t know who was ultimately responsible for choosing the Grand Cocktail case; was it BEMAC's request, or did Seiko pick it for them? Either way, it was an inspired choice. The SDGM001 is highly sought after as its mirrors the classic “Grammar of Design” Grand Seiko look, both in terms of the case shape and finishing style. If you [watch the video](https://www.instagram.com/p/C9MzE2bIfyD/), you will immediately notice the high-polish, zaratsu-esque finish on almost every part of the watch. This watch presents a rare opportunity to wear something incredibly unique - you won’t find many of these in Japan, let alone the rest of the world. ***- Bracelet***. The original bracelet. It can fit up to a 7.0” (18.0cm) wrist. **Condition:** It’s in unworn condition, although the case back has a few tiny hairlines scratches. There is a small hairline on the non-crown side of the watch, visible in the side-on photo. **Scope**: No box or papers. **Movement**: 6R15 Automatic **Case Width**: 40.5mm **Case Thickness**: 11.5mm **Bracelet width:** 20mm **Price**: Priced at **$975**. The “normal” SGDM001 typically goes for \~$600. Only 3 of these have sold in Japan in the last 5 years, so calling this a hard-to-find watch would be an understatement. I accept PayPal, Wise, Shopify, Bank Wire. Fees paid by the buyer. Shipping typically costs $5-$35 depending on where you are in the world. [Album](https://imgur.com/a/hwgOJng) [Proof](https://imgur.com/a/PmqAHuq)
Valeur privée estimée $350 — $800
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